What Is Artist Development And Who Needs It?

  • Sarah Fleshner
  • 362 Entertainment

  • Artist Manager
    Artist Developer

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If you are new to the industry or just feeling stuck, an experienced artist developer may be exactly what you need. 

In this video, 362 Entertainment founder, Sarah Fleshner explains what artist development entails, who needs it and how to choose the right artist developer.


Valuable Information Sarah Shares In This Video

Artist Development

Find out what Artist Development is and why it's important for many artists.

Artist Management

Learn the very distinct difference between artist development and artist management. 

Right For You?

Discover who would and wouldn't benefit from hiring an artist developer.


Find out what it takes to be an effective  good artist developer.

Choosing The Right One

Find out how to vet and choose the right  artist developer for you.


Find out how artist developers are compensated and approximate costs.
About The EXPERT

Sarah Fleshner

Sarah Fleshner is the owner and founder of 362 Entertainment. She found her love for music early and started that path at age 13 and spent the rest of her school years running live sound and sitting in on the production of 3 albums. After high school, she toured with a local artist for 7 years, managing and running live sound.

In 2019 Sarah decided to start opening her own entertainment company so she could offer services to all artists. In March 2020, 2 weeks before the pandemic shut down the music world, 362 Entertainment was officially made an LLC. Sarah took advantage of the downtime and poured herself into learning as much as possible. She used zoom calls, and online classes and was blessed to have many long-time industry power players pour wisdom into her life. Based in Texas, 362 Entertainment has found its second home in Nashville, TN, where Sarah has found a love for Nashville’s deep roots. Over the past 12 years, she has worked countless hours helping artists find their way in the music business world. Her passion is to help creative artist get their craft to the public. From the song on paper to recording it, performing it live, and everything in between. Sarah’s goal is to allow all artists the creative freedom to create music that speaks to us all.

“Sarah is quickly becoming one of the major players, not only as an entertainment consultant and manager but now branching out into concert production, becoming one of the premier driving influences in the music industry these days.” -Bob Bender, Business Side of Music Podcast.


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